Case Study: UNT Skincare doubles sales in 13-hour anniversary sale with Facebook

UNT - Customer Case Study

UNT Skincare, a Taiwanese beauty brand sold in 133 countries, needed to raise brand awareness, attract new customers and maximize its budget to double online sales during its 11th anniversary flash sale. The challenge was to drive traffic, grow membership and convert visitors quickly across global markets.

UNT built a targeted Facebook strategy—using its Page for community engagement, video/photo ads, Audience Insights and demographic/interest targeting, plus Facebook Pixel, website Custom Audiences and Lookalike Audiences for retargeting and expansion. The campaign delivered fast results: 2× sales revenue during the 13‑hour sale, 63% more members, a 50% higher conversion rate from Custom Audiences, 30% more web traffic and about three orders per minute during the event.

UNT

Herman Chein

General Manager