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Case Study: Unicars Honda achieves 4x more leads with Facebook Lead Ads
A Facebook Case Study
Unicars Honda - Customer Case Study
Unicars Honda is a Southern California dealership (five-time Honda Council of Excellence winner) that wanted to generate more lease leads and drive additional website traffic by encouraging interested shoppers to submit their contact details.
Working with agency Elbow Digital, Unicars ran Facebook lead ads (carousel and link formats) with prefilled forms and used the Facebook pixel to build Custom Audiences of local website visitors aged 18–44. The campaign produced a 4× increase in leads, a 78% drop in cost per lead, and drove 25% of the dealership’s website traffic in December.
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