Case Study: Tom Hope achieves 4.5 million people reached and 383,000 post engagements at $0.02 per engagement with Facebook Ads

Tom Hope - Customer Case Study

Tom Hope is a Swedish design firm that makes handcrafted nautical bracelets. After strong early interest on Facebook and Instagram, the company needed to scale quickly to raise brand awareness, increase post engagement, and drive traffic to its website to convert that demand.

Tom Hope ran visually driven Facebook and Instagram ads using the Page post engagement objective and implemented Facebook pixel conversion tracking to optimize campaigns. The approach boosted community interaction and site actions — reaching 4.5 million people, generating 383,000 post engagements, and achieving a $0.02 cost per post engagement.

Tom Hope

Tomaj Sangchi

CEO & Founder