795 Case Studies
A Facebook Case Study
Temraza is an Egyptian haute couture house founded by designer Farida Temraz, creating handmade evening and bridal dresses. Seeking to strengthen its brand identity, boost international recognition and reach a niche, high‑end female audience, the company needed a way to find and engage the exact customers most likely to buy its luxury pieces.
Using Facebook Ads, Video, Desktop and Mobile News Feed, Custom and Lookalike Audiences, reach blocks and creative testing, Temraza precisely targeted women aged 18–60 with high social standing and an interest in unique fashion. The campaign drove social traffic and engagement, producing up to 19,551 viewers per video and delivering a 55% increase in sales over six months—doubling the company’s revenue.
Farida Temraz
CEO and Designer-in-Chief