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Case Study: Shinesty achieves 14X year-over-year sales growth with Facebook
A Facebook Case Study
Shinesty - Customer Case Study
Shinesty, the irreverent clothing retailer, wanted to boost brand awareness, expand reach, and drive more website visits, conversions, and repeat purchases. To do that, it turned to Facebook and Instagram ads, using Facebook’s News Feed and targeting tools to better engage its audience and attract new customers.
Facebook implemented a creative, full-funnel campaign for Shinesty using photo ads, dynamic ads, Custom Audiences, Lookalike Audiences, and conversion tracking. The results were strong: Shinesty saw 14X year-over-year sales growth, over 10X return on ad spend on peak season ads, 15X average ROAS for dynamic ads, and a 67% lower cost per click than other channels.
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Shinesty
Jens Nicolaysen
CMO