795 Case Studies
A Facebook Case Study
Naturalicious, a high-tech health company that makes 100% natural premium juices and snacks, wanted to raise brand awareness in the Netherlands and communicate that its premium products were accessible at competitive prices while also generating leads.
By running a one-month June 2016 Facebook campaign using reach-and-frequency buying with two video ads, a carousel offer, Custom Audiences and pixel-based conversion tracking, Naturalicious reached 60% of active Facebook users in the Netherlands, increased new customer leads by 40% and improved ad recall by 7%.
Tabe Ydo
Partner and Chief Marketing Officer