Case Study: Naturalicious achieves 60% reach and 40% increase in leads with Facebook

A Facebook Case Study

Preview of the Naturalicious Case Study

Naturalicious - Customer Case Study

Naturalicious, a high-tech health company that makes 100% natural premium juices and snacks, wanted to raise brand awareness in the Netherlands and communicate that its premium products were accessible at competitive prices while also generating leads.

By running a one-month June 2016 Facebook campaign using reach-and-frequency buying with two video ads, a carousel offer, Custom Audiences and pixel-based conversion tracking, Naturalicious reached 60% of active Facebook users in the Netherlands, increased new customer leads by 40% and improved ad recall by 7%.


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Naturalicious

Tabe Ydo

Partner and Chief Marketing Officer


Facebook

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