795 Case Studies
A Facebook Case Study
TheLuxuryCloset.com is an online marketplace founded in 2012 where fashion-conscious shoppers buy and sell designer labels. The team wanted to raise brand awareness, recruit new members, and boost buying and selling activity on the site.
They built a community on Facebook with engaging Page content and used targeted Facebook Ads (News Feed and right-column) to reach specific user groups in key locations. The campaign drove a 22% year-over-year increase in total revenue and a 28% rise in website traffic.
Zeeshan Mallick
Chief Marketing Officer