795 Case Studies
A Facebook Case Study
LCN Cosmetics, part of Germany’s Wilde Cosmetics, is a high‑quality hand, nail and foot care brand with over 3,000 products sold in more than 60 countries. Ahead of Christmas the team’s goal was to boost brand awareness, generate new customer leads and drive seasonal sales for a festive product range.
They ran Facebook carousel ads targeted to Custom Audiences and lookalike audiences, promoted their education portal, and retargeted website visitors with products they'd viewed. The campaign drove a 10% increase in turnover over three months, 25% more online store leads and 20% more leads for the education portal.
Oliver Behm
Head of Online Marketing