Case Study: Gamer Heaven achieves 5X increase in online sales with Facebook Ads

A Facebook Case Study

Preview of the Gamer Heaven Case Study

Gamer Heaven - Customer Case Study

Gamer Heaven is a UK-based online retailer founded in 2010 that sells official gamer, TV, film, superhero and sci‑fi merchandise. Founders Phil and Caroline Glossop wanted to drive more traffic and engage new, relevant audiences with a passion for gaming, film and superheroes to grow online sales.

They started with a small targeted Facebook Ads campaign—initially reaching Assassin’s Creed fans in the US and Canada—and used Facebook Ads Manager to monitor spend and performance. The campaign drove a 5X increase in monthly sales, grew word-of-mouth referrals, led to over 100 orders dispatched worldwide daily, and supported a move to larger premises as the business expands.


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Gamer Heaven

Phil Glossop

Director, Sales and Marketing


Facebook

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