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Case Study: GameHouse achieves 100% return on ad spend and expansion into over 50 markets with Facebook
A Facebook Case Study
Gamehouse - Customer Case Study
GameHouse Europe, a mobile games publisher known for story‑driven casual franchises like Heart’s Medicine and Delicious Emily’s, wanted to take its hit title Heart’s Medicine: Time to Heal beyond the U.S. and launch it in over 50 international markets.
GameHouse built Lookalike Audiences from its most valuable players and ran video and mobile app‑install ads across Facebook, Instagram and the Audience Network. The three‑week campaign delivered a 100% return on ad spend within 20 days and successfully entered more than 50 new markets.
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GameHouse
Sharath Kowligi
User Acquisition Manager