795 Case Studies
A Facebook Case Study
Casebyme is an app that lets customers create personalized mobile phone cases using their photos. Facing the challenge of increasing monthly sales more cost‑efficiently, the brand turned to Facebook as its primary marketing channel to reach and convert its target audience.
Casebyme invested about 95% of its marketing budget in Facebook Ads, running daily‑monitored photo ads in Desktop and Mobile News Feed targeted at women in their 20s and 30s. The campaign raised awareness and drove online sales, delivering 83% of revenue from Facebook and a 5× return on ad spend.
Hong Jung Uye
CEO