795 Case Studies
A Facebook Case Study
Airtame, a Copenhagen-based B2B startup that makes a wireless screen‑mirroring device and app for businesses and schools, needed a scalable way to drive online sales and break into new markets—particularly to boost its presence in the US.
Using Facebook ads with attention‑grabbing video and carousel creative plus precise targeting (Custom Audiences and international lookalike audiences), Airtame tuned campaigns by country to find and acquire customers across borders. The approach made Facebook its biggest traffic driver, reached 1.8 million people in 30 days, and delivered 17% month‑on‑month growth in website sales.
Steffen Hedebrandt
Head of Marketing