Case Study: Il Sole 24 Ore achieves faster, more accurate content discovery and increased ad revenue with Expert.ai's Cogito

Il Sole 24 Ore - Customer Case Study

Il Sole 24 Ore, one of Italy’s leading news outlets, needed faster, more accurate retrieval and more intuitive navigation across its growing online news and professional services content. To address this challenge, Il Sole 24 Ore partnered with Expert.ai and deployed the Cogito Semantic Publishing suite (Cogito Discover) to enable semantic navigation, automatic categorization, semantic tagging and data extraction.

Expert.ai used Cogito to analyze and enrich articles and documents, power a semantic search and analysis engine, and understand natural‑language user queries to deliver relevant content instantly. As a result, Expert.ai’s solution increased page views and advertising revenues through better content linking, improved user experience with immediate access to news and professional content, and reduced operating costs for information management and classification.

Il Sole 24 Ore