Case Study: Reed Business Information achieves highly accurate, timely content recommendations with Expert.ai

Delivering Highly Customized Content Recommendations at Reed Business Information

Reed Business Information, a specialist provider of industry-specific information and analytics, faced the challenge of helping customers quickly find highly relevant, high-quality content across a vast portfolio. To address this, Reed Business Information turned to Expert.ai, adopting Expert.ai technology — including its automatic language comprehension capabilities and customizable media taxonomies — to better tag and organize content for more timely and accurate access.

Using Expert.ai’s semantic engine, Reed Business Information filters relevant news across hundreds of information sources and applies customized taxonomies, with human moderators validating results. The solution improved search accuracy and internal content workflows, delivering thousands of articles every day to decision makers faster and with greater precision, yielding optimized management processes and measurable gains in efficiency and relevance.

Reed Business Information

Marina Bonomi

General Manager