Case Study: Peoples Bank achieves stronger client relationships and faster credit decisions with Experian's Client Advisor

Peoples Bank - Customer Case Study

Peoples Bank is a $1.2 billion community bank that needed to become more efficient as margins tightened and good commercial deals became scarcer. Leadership wanted faster, lower-cost credit decisions and better ways to get in front of customers to stay competitive with larger banks.

To address this, Peoples Bank implemented Baker Hill/Experian tools—Client Advisor, One Point and Exception Advisor—as an enterprise-wide pipeline and relationship management platform, supported by a consultative Experian team. The tools helped define the client experience, establish a touch strategy for high-value clients, structure consistent conversations about financial goals and products, and overall strengthened client relationships while improving decision speed and operational efficiency.

Peoples Bank

Anthony Repanich

Executive Vice President