Case Study: Leading Global Marketing, Loyalty and Card Product Providing Company achieves ongoing strategic guidance and enhanced fraud prevention with Experian

Leading Global Marketing, Loyalty and Card Product Providing Company - Customer Case Study

A leading global provider of data-driven marketing, loyalty and branded credit-card programs — with more than 130 private-label, cobrand, loyalty and commercial programs and millions of consumer interactions daily — faced growing operational complexity as it pursued aggressive expansion. The firm needed a strategic partner to help manage risk, preserve customer value and scale into new markets without disrupting core systems.

Experian recommended targeted component changes instead of a costly core-platform overhaul and expanded into ongoing strategy retainer services. Its consultants delivered practical guidance and analytics across fraud detection and prevention, identity verification, underwriting and credit-line assignment, balance-transfer controls and market benchmarking—resulting in a clear operational roadmap, reduced risk exposure, improved credit-line analytics and a durable strategic partnership.