Case Study: F5 Escapes achieves always-on customer availability and fewer missed bookings with Exotel's call center

Using Exotel’s call center to build better travel experiences for women

F5 Escapes, a Bangalore-based experiential travel company that designs women-only tours, faced a surge in phone inquiries and struggled with a single dedicated mobile held by one team member. With a three-person, frequently traveling team, CEO Malini needed a location-independent, dynamically reconfigurable business phone solution to avoid missed calls and lost bookings, so they adopted Exotel’s call center solution.

Exotel now manages all incoming calls with configurable call flows, call recording and reporting so the F5 Escapes team can switch availability, track call frequency and return missed callers quickly. The Exotel setup ensured round‑the‑clock availability, saved time otherwise spent worrying about missed calls, and captured voicemails from about 50% of missed callers — enabling faster follow-up and reducing potential loss of business.

F5 Escapes

Malini

Chief Executive Officer