Case Study: Taaqademy achieves streamlined class scheduling and 3x growth with Exotel

Taaqademy Uses Exotel’s Services to Schedule Classes

Taaqademy is a music school founded by members of the band Thermal and a Quarter that offers one-on-one lessons across instruments and genres. As student numbers grew from a few dozen to over a hundred, manually tracking class attendance and schedules became unmanageable, so Taaqademy turned to Exotel for call support and bulk SMS services.

Exotel implemented a missed‑call workflow with customised call flows, call recording and bulk SMS: students give a missed call to confirm or cancel and receive an SMS confirming the class status. The solution bridged the teacher‑student communication gap, gave Taaqademy real‑time attendance visibility and helped the business scale—Taaqademy reports a threefold growth that would have been difficult to manage without Exotel.

Taaqademy

Rajeev Rajagopal

Co-Founder & Drummer