Case Study: Redcliffe Labs achieves 22% higher customer satisfaction with Exotel's WhatsApp Calling

Redcliffe Labs boosts CSAT 22% with Exotel

Redcliffe Labs, a major omnichannel diagnostic network in India, faced challenges with its patient support due to an unreliable traditional phone network and a complex process that required patients to manually dial support numbers. To overcome these barriers to seamless communication, they partnered with Exotel to implement its WhatsApp Calling integration.

The solution from Exotel integrated voice support directly into the WhatsApp chat platform, allowing patients to instantly make calls without switching apps. This seamless connectivity led to a 22% higher customer satisfaction score and a 25% increase in Net Promoter Score, significantly enhancing the overall patient experience for Redcliffe Labs.

Redcliffe Labs