Case Study: Quikr triples efficiency with Exotel

Quikr triples call efficiency with Exotel

Quikr, a leading online classifieds platform in India, faced challenges in securely connecting its users with relevant service providers while monetizing these interactions and keeping customers informed. They needed to prevent users from being bombarded with irrelevant calls, gain visibility into leads, and educate customers about new services without individual calls. To address this, they partnered with Exotel.

Exotel implemented a solution using number masking, click-to-call, APIs, and business SMS. This allowed buyers and vendors to communicate without revealing their personal numbers, ensuring privacy. Exotel's system also provided precise call data analytics for monetization and enabled SMS blasts to keep customers engaged. As a result, Exotel helped Quikr triple its efficiency, drastically increasing their operational effectiveness.

Quikr