Case Study: Belita achieves improved customer experience and streamlined call handling with Exotel

Belita uses Exotel to improve customer experience

Belita, a popular at-home beauty service in India, needed a reliable communications solution to manage thousands of daily booking and appointment calls across multiple city offices. To streamline its customer call center operations, Belita adopted Exotel’s services, including Virtual Numbers and daily call reporting, to avoid managing multiple numbers and to better track incoming customer queries.

Exotel enabled Belita to evenly distribute incoming calls to remote teams using a single customer-facing number, monitor call quality, and turn calls into training and support resources. By using Exotel’s daily call reports to track agent performance and efficiency, Belita improved its call-center operations significantly and gained tighter control over customer support metrics.

Belita

Deep Singh

Business Head