Case Study: Your World Recruitment Group re-engages lapsed candidates and saves hundreds of hours with Esendex SMS

Re-engaging with lapsed customers to stimulate revenue

Your World Recruitment Group, a global healthcare recruitment agency, sought a way to automatically re-engage lapsed candidates to keep their database current and increase their pool of qualified applicants. They partnered with Esendex to find a cost-effective and reliable communication solution to meet this challenge.

Esendex implemented a simple two-stage SMS process that asks candidates if they wish to be re-contacted and, if so, to provide a suitable callback time. This solution, managed through an intuitive web portal, saved the recruitment group hundreds of hours for their sales and service teams by eliminating repetitive calling. The team at Your World Recruitment stated the results were brilliant and that they simply couldn't operate without the Esendex SMS service.

Your World Recruitment Group

Alex King

Marketing Manager