Case Study: Clanwilliam Group streamlines SMS top-ups with Esendex

Building better SMS management facilities for Healthcare, Technology and Services Business

Clanwilliam Group, a healthcare and technology products and services provider, faced a manual and inefficient process for their healthcare providers to top up SMS credits used for patient communications. This labor-intensive task required providers to call either Clanwilliam or their vendor, Esendex, which was expensive, time-consuming, and lacked traceability. They needed a self-serve, automated solution to streamline this process.

Esendex designed and deployed a fully branded, web-based platform that automated the SMS credit top-up process. The solution integrated with Clanwilliam Group's payment provider and allowed healthcare providers to manage their own accounts and set up automatic top-ups. For Clanwilliam Group, this resulted in complete process automation, freed up internal staff to focus on other tasks, reduced downtime for providers, and generated cost savings that could be passed on to their subsidiaries.

Clanwilliam Group

Dermot Dolan

Director of Technology