Case Study: Plane Saver achieves real-time customer feedback with Esendex SMS Surveys

Building better routes to receiving customer feedback for Plane Saver Credit Union

Plane Saver, a not-for-profit financial co-operative, needed a better way to collect timely customer feedback instead of relying on a slow, annual survey. They partnered with Esendex to find a communication channel that would provide instant, clear feedback directly from members' mobile devices and free up their support team's time.

Esendex implemented its SMS Survey solution, integrating it with the credit union's banking platform to send short surveys after customer interactions. This provided Plane Saver with live analytical feedback, allowing them to quickly address any issues. The solution from Esendex resulted in a significant uplift in customer feedback and eliminated the need for their labor-intensive annual survey.

Plane Saver

Claudia Ashcroft

Customer Service Manager