Case Study: DSB boosts employee engagement in customer insights with Epinion

DSB uses gamification to engage employees in customer insights

DSB, an organization that prioritizes customer-centricity, faced the challenge of engaging its geographically dispersed employees with valuable customer insights. They partnered with the vendor Epinion to conceptualize a digital and fun solution that would fit into employees' busy schedules.

Epinion addressed this by developing an engaging digital advent calendar quiz for December 2020, powered by a platform from Leadfamly. The solution featured 24 fun and informative questions based on customer insights. Epinion delivered a highly successful program, with DSB experiencing a very high level of engagement from employees across the entire country.

DSB