Case Study: Movia gains citizen insights and co-creation input with Epinion's Citizens' Panel

A citizens’ panel provides one of Denmark’s largest public transport providers, Movia, with a critical outside-in perspective

Movia, one of Denmark's largest public transport providers, needed a consistent way to integrate a user perspective into its initiatives across its vast service area. To understand the needs of passengers from both cities and small villages, they partnered with Epinion to establish a process for gathering feedback on various themes.

Epinion created and facilitated The Movia Citizens' Panel, a solution involving biannual meetings with digital touchpoints. Epinion handled recruitment, concept development, and moderation to harness valuable insights and provide a meaningful experience for participants. The results have been highly positive; Movia gains easy access to test ideas and receive input, and the most recent evaluation showed 100% participant satisfaction with the process.

Movia