Case Study: Sephora increases mobile sales with EPAM Systems

Sephora - Customer Case Study

Sephora, one of the world's leading specialty beauty retailers, partnered with EPAM Systems to enhance its digital commerce experience. Their specific challenges were to improve their website's search and checkout functionality, create a seamless omnichannel purchasing experience for customers, and better integrate their popular Beauty Insider loyalty program across all devices and platforms.

EPAM leveraged its expertise in Oracle ATG Web Commerce to implement the technical solutions for Sephora. This included creating new product "quick views" and streamlining the checkout process. The partnership resulted in a significantly improved mobile and tablet experience, which led to a 150% increase in mobile sales and a major boost in omnichannel revenue for Sephora.

Sephora

Savio Thattil

Cio, Svp, Technology