Case Study: EarthBend achieves enterprise-grade, white-label cloud contact center for reseller partners at SMB price point with Enghouse Interactive CCSP

Tenured Cloud and Managed Services Provider Brings Enterprise-Grade Cloud Contact Center to Reseller Partners at SMB Price Point

EarthBend created a new division, EB360, to offer white‑labeled, cloud‑based contact center solutions to VARs and direct end customers but faced the industry shift away from hardware and needed a powerful, flexible platform that minimized tenant onboarding costs and ongoing IT resource consumption. To meet those goals, EarthBend evaluated solutions and selected Enghouse Interactive’s Contact Center: Service Provider (CCSP) as the foundation for its cloud contact center offering.

Enghouse Interactive implemented its multi‑tenant CCSP CCaaS platform — including the Provisioning Portal and TouchPoint unified agent desktop — delivering carrier‑grade performance, OPEX billing, and integrations (IVR, voice, email, chat, outbound, and IoT). The Provisioning Portal cut tenant provisioning from 6–8 hours to about 45 minutes, saving thousands of dollars per onboarding, accelerating time‑to‑revenue, simplifying support with a single provider contact, and enabling EB360 to scale competitively across SMB and enterprise markets.

EarthBend