Case Study: Bunaai achieves 53% conversion to Marketing Qualified Leads with Engati

How Bunaai drives conversion via social channels

Bunaai, with over a million followers across social channels, struggled to engage and support customers because of a huge inflow of queries. Engati was engaged to address this challenge using its Bot Marketplace prebuilt intelligence to automate and streamline multichannel customer interactions.

Engati deployed a bot that answers store and apparel queries across WhatsApp, Facebook and other channels, escalates complex cases to live agents, and feeds lead-generation streams in real time. As a result, Engati’s bot handled 74% of queries, improved response time by 96%, and helped convert 53% of users into Marketing Qualified Leads.

Bunaai