Case Study: Daily Burn achieves 98% faster DM response and unified, data-driven social growth with Emplifi

How the health and fitness company grows lasting relationships with members beyond the app

Daily Burn, a health and fitness company that delivers on-demand workouts and a connected community, faced the challenge of expanding its brand experience beyond the app during 2020—pivoting to daily Instagram Live and IGTV, keeping content consistent while studios were closed, and handling a massive spike in social inquiries across channels. To manage this, Daily Burn turned to Emplifi and its unified workspace and analytics views to centralize social feeds and insights.

Emplifi gave Daily Burn a single community feed, analytics dashboards, templated responses and automation to streamline community management, content tagging and reporting. That solution helped the team refine content (discovering UGC and which trainers to feature), maintain rapid response times during surges, and save time on manual tasks—delivering measurable impact: Number of Comments +197%, Direct Message Response Time -98%, and Question Response Time -60% after implementing Emplifi.

Daily Burn

Madison Geery

Senior Marketing Manager