Case Study: ASUS achieves transparent global performance reporting and faster decision-making with Emplifi Social Marketing Cloud

How ASUS uses Emplifi Social Marketing Cloud to measure and iterate on performance goals across 20 local markets

ASUS, a global maker of consumer electronics, faced fragmented social operations: each local office managed its own channels and competitors, making data collection slow, competitive benchmarking incomplete, and reporting siloed. To scale a unified global strategy and give social teams actionable insights, ASUS adopted Emplifi Social Marketing Cloud from vendor Emplifi.

Emplifi deployed customizable dashboards and competitive benchmarks across ASUS’s top 20 local markets, onboarding 145 users to provide a single, transparent view of regional and global performance. The Emplifi solution delivers immediate insights, auto-generated (scheduled or on-demand) reports, and clearer ROI tracking, enabling ASUS to benchmark spend, iterate on high-performing content, and more efficiently share results and set intentional goals.

ASUS