Case Study: AirAsia achieves accelerated hiring and 48% reduction in interview scheduling time with Eightfold

AirAsia Brand Lands Them Record Number of Candidates

AirAsia, a fast-growing low-cost airline expanding into technology and other businesses, faced a heavy recruiting burden: a challenging candidate experience, surges in applications across geographies, and time-consuming resume screening and interview scheduling. To address this, AirAsia selected the AI-powered Talent Intelligence Platform from Eightfold to improve candidate matching and streamline hiring across its global teams.

Eightfold integrated with AirAsia’s Workday ATS and launched a Talent Experience and scheduling wizard that automated resume matching, one-click applications, and interview coordination. The result: applications processed jumped 114% in the first month, 35% of career-page visitors now apply, high-potential candidates move to interviews 80% faster, time to offer improved 36%, resume screening time dropped roughly 60%, and scheduling coordination time was cut by 48% after adopting Eightfold.

AirAsia

Olivia Aw

Senior Technology Recruitment Lead