Case Study: Robinsons Country Leisure achieves reliable, high-performance, scalable ecommerce during peak traffic with Edgenexus ALB-X

Robinsons Country Leisure - Customer Case Study

Robinsons Country Leisure, the UK’s leading equestrian retailer, was struggling with slow website performance, frequent downtime and an inability to scale to meet traffic spikes from successful online promotions. To solve this, Robinsons selected Edgenexus and deployed the Edgenexus ALB‑X application load balancer (configured as a high‑availability active/active pair) to add fault tolerance, traffic management and acceleration.

Edgenexus implemented the ALB‑X (layer 4–7 load balancing, SSL offload, compression and caching), delivered ready‑to‑run and integrated it into Robinsons’ infrastructure. Since deployment Robinsons has seen zero downtime, a dramatic reduction in page download times, seamless on‑demand scalability and lower maintenance overhead — with promotional days now exceeding £250,000 in sales — demonstrating the measurable business impact of Edgenexus’s solution.

Robinsons Country Leisure

Mike Church

Information technology Manager