Case Study: The Martin Agency achieves global, on-demand service agility with EasyVista

Exceptional Service Management Helps The Martin Agency’s Talent Stay Focused on Award-Winning Ads

The Martin Agency, a global ad firm with 500+ creatives working across 23 countries, needed to become more agile—supporting a highly mobile workforce and large freelance contingent while speeding up onboarding, provisioning and compliance across IT and business services. With teams often offsite (Bourke notes “85% of our people are not at their desk 85% of the time”), the agency required on-demand, device-agnostic service delivery and centralized processes that wouldn’t slow creative work.

They deployed EasyVista’s browser-based, mobile-first service management platform to provide a single, codeless service catalog for IT and non-IT needs, self-provisioning for freelancers, and automated compliance workflows. The result: faster ticket resolution, higher user satisfaction, fewer manual compliance tasks, simpler global office rollout and more time for staff to focus on creative work.

The Martin Agency

Jonathan Bourke

Global Head of Technology