Case Study: Maui Brewing Co. Enhances Guest Experience with GoTab by E-Coast Systems

Embracing Technology Allows Maui Brewing To Enhance The Guest Experience

Maui Brewing Co., a brewery with four locations in Hawaii, faced significant operational challenges during the pandemic due to island-wide shutdowns and dramatic business swings. To enhance the guest experience and gain operational flexibility, they partnered with E-Coast Systems to implement the GoTab cloud-based point-of-sale and mobile ordering system.

The solution from E-Coast Systems allowed Maui Brewing Co. to pivot from table-service to counter-service seamlessly. Using GoTab, guests gained the ability to place orders, re-order, and pay at their own pace from their mobile devices. This resulted in increased guest satisfaction, improved operational efficiencies, and higher order frequency and check averages for the customer.

Maui Brewing Co.

Tony Ren

General Manager and Partner