Case Study: Leading European Bicycle Retailer achieves 9.1% uplift in Revenue Per User with Dynamic Yield

Prominent European Retailer Drives Significant Increase in Revenue Per User

A leading European bicycle retailer partnered with Dynamic Yield after finding its CMS limited the ability to expand beyond basic reviews and ratings. The retailer wanted to better communicate demand and urgency on product pages to convert more visitors into buyers.

Dynamic Yield surfaced real‑time social proof notifications (e.g., “37 people have purchased this product in the past week,” “74 people have viewed this product today”) and A/B tested message variations. The experiment produced a 9.1% uplift in revenue per user and a 6.5% increase in purchases; messages highlighting product views drove 9.09% more purchases and 5.7% more revenue. The retailer continues to use Dynamic Yield for ongoing real‑time personalization and optimization.