Dynamic Yield
104 Case Studies
A Dynamic Yield Case Study
Juniqe, a leading online marketplace for art prints and accessories, faced the challenge of increasing sales by guiding customers to the most relevant products and high-value pages. To address the complexity of individual consumer tastes, they turned to Dynamic Yield's Experience OS platform, seeking its predictive A/B testing and automatic optimization capabilities to find the right content and page layouts.
Dynamic Yield implemented a solution using predictive A/B testing to automatically serve winning homepage banner variations and continuous optimization to find the optimal product page layout. As a result, Juniqe drove a 20% increase in revenue from its SEM campaigns and an 8% uplift in revenue on product pages.