Case Study: Twitter achieves 100% uptime and scalable growth with Dyn Managed DNS

How 100% Uptime Helped Twitter Explode

Twitter started as a small social media startup with rapidly growing traffic and DNS queries, and its Standard DNS setup couldn’t keep up as demand surged. Dyn worked with Twitter to support its move from low-traffic beginnings to enterprise-scale operations, helping it handle the challenges of massive growth and the need for reliable uptime.

Dyn implemented its Managed DNS platform, including features like Traffic Director and geolocation load balancing, to improve performance and route traffic more efficiently. The result was 100% uptime support, lower latency, and better network response for a platform that now handles 200 million tweets per day and 200 million worldwide users, helping Twitter scale without downtime.

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