Case Study: Stockwell Elastomerics boosts customer service and fabrication revenue with DVIRC's Voice of Customer research

A DVIRC Case Study

Preview of the Stockwell Elastomerics Case Study

Stockwell Elastomerics boosts fabrication business 20%-25% with DVIRC

Stockwell Elastomerics, a manufacturer of specialty elastomer products, faced the challenge of adapting its business model during a recession to better understand customer needs and identify new growth opportunities. To address this, the company engaged vendor DVIRC to conduct a Voice of the Customer (VOC) research engagement.

DVIRC implemented a solution by developing and conducting detailed telephone surveys with Stockwell's customers. The results provided actionable insights that led to strategic investments, such as new equipment and additional engineering staff. As a measurable impact from acting on this feedback, DVIRC helped Stockwell Elastomerics achieve a 20-25% increase in its fabrication business.


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