DVIRC
43 Case Studies
A DVIRC Case Study
Germantown Tool and Manufacturing, a fabricated metal manufacturer, faced a challenge with an over-reliance on a single customer for nearly 50% of its revenue, which was limiting its growth. The company turned to its long-term partner, DVIRC, for assistance in diversifying its client base and identifying new market opportunities that aligned with its manufacturing capabilities.
DVIRC's solution was to conduct market research that led to the creation of a new subsidiary, Artisan Metal, targeted at the luxury and decorative design market. DVIRC also helped develop an e-commerce web presence and a digital marketing campaign for the new venture. As a result of this partnership with DVIRC, Germantown Tool generated $6 million in new revenue, achieved $20,000 in annual cost savings, and retained 8 jobs, with the new division now accounting for 25% of overall revenue.