Case Study: JBKnowledge achieves accurate, actionable customer data and analytics with Dun & Bradstreet

JBKnowledge Constructs a Strategy for Effectively Using Data and Analytics

JBKnowledge, a leading provider of IT solutions for the construction industry, faced rising margin pressure, increasing global competition, and an industry-wide lag in technology adoption that made it hard to understand customers and move quickly with market demand. Director of Product & Partnerships Adam Denno recognized that clearer, more reliable customer data and analytics were essential for informed decision‑making and competitive agility.

JBKnowledge integrated Dun & Bradstreet’s predictive analytics and D&B Direct data cleanse into the front end of its data model, using D‑U‑N‑S numbers to create single, linked master records and company profiles. The result is faster, more consistent and actionable customer information that improves due diligence, supports better investment decisions and helps the company and its clients respond more effectively to changing market conditions.

JBKnowledge

Adam Denno

Strategy Director