Case Study: Cybersecurity Company achieves instant credit decisions and accelerated e‑commerce sales with Dun & Bradstreet ERAM

Cybersecurity Company Integrates Credit Decisioning for E-commerce

A leading cybersecurity company that provides hardware and software to mid‑to‑large enterprises across more than 150 countries saw demand for simpler, off‑the‑shelf solutions and wanted to add a direct e‑commerce channel to complement its existing partner/distributor network. The challenge was enabling fast, no‑touch credit decisions for online buyers — including options to pay by card or request trade terms — without slowing checkout with lengthy financial applications.

They implemented Dun & Bradstreet’s Enterprise Risk Assessment Manager (ERAM) and integrated it with their CRM to automate credit scoring and instantly assign limits and terms using D&B’s global data (including PAYDEX and Global Business Ranking). The result: faster approvals, a seamless buying experience that avoids manual paperwork, smooth CRM workflow, and an anticipated boost in online sales and revenue.