Case Study: Reward Gateway grows its pipeline and streamlines prospecting with DueDil

How DueDil enabled Reward Gateway to grow its pipeline and streamline sales prospecting

Reward Gateway, a leading employee engagement solution provider, faced a significant challenge as its sales development team was wasting time prospecting with incorrect CRM data. This hindered their ability to produce qualified leads that matched their ideal client profile and to segment prospects effectively. To overcome this, they turned to the vendor Duedil and its live database of UK and Irish companies.

By implementing Duedil as their core prospecting tool, Reward Gateway was able to cleanse its CRM and utilize advanced search capabilities to target prospects based on financial and firmographic criteria. This solution delivered dramatic results: the sales pipeline grew to £700,000 in the first year, won revenue increased to £350,000, and each researcher saved 13 hours per week. Duedil enabled the team to work more strategically and efficiently, with the revenue from the first deal closed using the platform covering its cost five times over.

Reward Gateway

Louis Kwakye

Head of Sales Development