Case Study: Headspace Expands Mental Health Care with Dscout

Headspace uses dscout’s 30-day diary studies to expand mental health care

Headspace, a mental health app, realized its users were turning to the platform for needs that meditation alone couldn't address. They faced the challenge of evolving their offerings into a broader mental health platform while maintaining their signature safe and approachable feel. To guide this expansion, they turned to the research platform dscout to gain deep, empathetic insights into member experiences.

Using dscout's diary studies and its Koi Pond standing research panel, Headspace gathered critical feedback that catalyzed their move into therapy and AI-driven support. The dscout platform, including its AI synthesis tools, enabled faster, less intimidating research that became embedded in their product development workflow. This research infrastructure helped them design their empathetic AI companion, Ebb, and aligned the entire organization around member needs, ultimately building a more trusted and comprehensive mental health refuge.

Headspace