Case Study: Doncaster Council Gains Deeper Resident Insights with Dscout

Doncaster Council deepens resident insights with dscout in a 2-month ethnographic study

The Doncaster Council, a local government body, faced the challenge of understanding the lived experiences of its residents beyond the quantitative data it had collected. To uncover the 'why' behind this data, particularly for families with varying support needs, the council commissioned Eclipse Experience to conduct an ethnographic study. The research firm utilized dscout's mobile ethnography platform to gather rich, qualitative insights.

Eclipse Experience implemented a solution using dscout's mobile ethnography alongside in-home visits to connect with teenagers and build a complete picture of family life. This approach provided the Doncaster Council with an in-depth, user-centered understanding of its residents. The results highlighted the need for services to work more holistically, especially the connection between leisure activities and mental health, and the need for more age-appropriate services for older teens. The media captured through dscout was instrumental in bringing the residents' stories to life for the council.

Doncaster Council