Case Study: OTP Leasing boosts customer experience with Druid AI virtual assistant

OTP Leasing boosts customer experience with Eliza, DRUID AI virtual assistant!

OTP Leasing, a company in the competitive Romanian leasing industry, faced the challenge of driving growth and meeting high customer expectations in a traditional sector. The onset of the global pandemic accelerated their need for a digital transformation to remain competitive. They partnered with the vendor Druid to implement a solution.

Druid provided its AI technology to create Eliza, a virtual assistant deployed on the OTP Leasing website. The solution automates the credit offer process for new customers and provides 24/7 support for existing ones, allowing them to access account information and download documents. The implementation positions OTP Leasing for a fully digital customer journey and helps them avoid a precarious position against more digitally agile competitors.

OTP Leasing