Case Study: Intuit achieves stronger workforce planning and DEI outcomes with Draup

Intuit accelerates workforce planning across 30+ countries with Draup

Intuit, an $18.8B enterprise software leader, faced challenges in optimizing its workforce strategy. The organization needed to strengthen its talent planning with better location intelligence, gain deeper competitive insights, and enhance its diversity, equity, and inclusion (DE&I) measurement and reporting. To address these core challenges, Intuit partnered with the vendor Draup for its talent intelligence platform.

Using Draup's platform, Intuit analyzed over 30 countries for talent availability and market saturation, mapped competitor talent trends, and utilized gender and ethnic diversity insights across regions. This solution enabled Intuit to enter new talent markets, guide its inclusive hiring strategy to increase representation, and accelerate its global workforce decisions. Draup empowered Intuit's leadership with scalable strategies for growth, diversity, and long-term talent optimization.

Intuit