Case Study: Fortune 2025 World’s Most Admired Company strengthens EVP and CRA workforce strategy with Draup

How Draup’s Talent Intelligence Strengthens Global EVP and Future-Proofs CRA Workforce Strategy for a $15B+ Healthcare Data Leader

A major healthcare data leader, a Fortune 2025 World’s Most Admired Company, sought to strengthen its global employee value proposition (EVP) and optimize its Clinical Research Associate (CRA) workforce strategy. The company partnered with the vendor Draup to benchmark its EVP performance against competitors and to analyze global CRA talent supply, demand, and compensation trends to inform its strategic planning.

Draup implemented a solution that included comprehensive EVP benchmarking and deep talent intelligence analysis. This enabled the company to establish a stronger, unified employer brand and utilize predictive, data-driven workforce planning. The outcomes included an EVP that outperformed peers in key areas and the ability to make strategic decisions on global talent allocation, location strategy, and compensation for its CRA workforce.