Case Study: TUI streamlines multi-site visual management with Draft.io

TUI manages 23 distributed teams with Draft.io

TUI, one of the world's largest leisure and travel companies, faced a significant challenge in managing a large, multi-site European development program. With 80 team members distributed across five countries, their process of coordinating work on a massive physical Kanban wall between quarterly workshops was inefficient and impossible to handle. To digitalize their visual management system and better synchronize these distributed teams, they turned to the vendor Draft.io and its infinite blackboard product.

Draft.io's solution enabled TUI to build a multi-layer, multi-team visual management system that seamlessly connected high-level epics with detailed user stories across different boards. This digital system was essential for maintaining business as usual during the COVID-19 lockdown, allowing for efficient remote collaboration. Beyond visual management, TUI used Draft.io for story mapping, backlog prioritization with a Business Value/Effort matrix, and remote ceremonies like retrospectives, which helped the company overcome the challenges of shifting to remote work.

TUI