Case Study: ParcelHero achieves four-fold revenue growth with dotdigital

Parcelhero delivers four-fold revenue growth with Dotdigital

ParcelHero delivers shipping services and needed a faster, more effective way to run email marketing campaigns across key events and customer lifecycle moments. Using dotdigital, the team managed challenges like creating and sending segmented emails quickly, improving engagement, and supporting efforts such as re-permission, re-engagement, and cart abandonment.

dotdigital helped ParcelHero automate a wide range of campaigns and build emails with branded drag-and-drop templates, while WinstonAI added deeper personalization. The result was significant: ParcelHero reported a four-fold increase in revenue from email, and the team could create, segment, and send a marketing email in just three days.

ParcelHero

Johana Kedjam

Head of Digital Marketing